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Byotrol

Fully managed tendering

Type

Enterprise

Sector

Brief type

Test campaign, Digital marketing

Services delivered

- Budget insight
- Brief discovery & build
- Agency search
- Agency vetting
- Pitch management
- Virtual pitch hosting
- Dedicated pitch manager

Why Byotrol used Columba

Byotrol were under huge time constrains and needed fast access to three talented agencies to enter into a pitch. They did not have time to run an in-deptch search or pitch themselves, so hired Columba to execute a fast turnaround.

Project summary

Brief

Outcome

Byotrol were looking to partner with an experienced, tech-focussed performance marketing agency to complete a 6-month campaign to either prove, or disprove, the concept of a new DTC product.

Within five days Columba had vetted and selected three agencies for Byotrol to meet with. Byotrol went on to hire one of the three agencies and have subsequently formed a lasting partnership.